Southwest Airlines has used its "Want to get away?" copy point in a number of commercials featuring people
in truly uncomfortable situations. In one, a cubicle jockey unwittingly unleashes a computer virus. In others it's a
social situation that leads to them wishing they were somewhere else. But what about the most uncomfortable situation
of all: Those awkward moments in the restroom where the person in the stall next to us is obviously suffering through
some sort of intestinal issue that you're worried is going to require a trip to the nearest emergency room should it
persist. You know the kind. Those moments, I think, trump anything your five-year old could say to his grandma in the
"get me out of here now" category.
Leave your uncomfortable moments where you've wished for some sort of instant teleportation in the comments. Consider them free advice for Southwest to use in future commercials if you want.
1. I am a technology representative administrator in a large public school. I was installing new software on a teacher's computer and was in a hurry to get to a meeting. Long story short-- I was clicking too fast and accidentally deleted the user on the computer and everything on the teacher's desktop. I immediately thought of the Southwest Airlines "want to get away?" ads.
Posted at 6:57PM on Feb 6th 2008 by Susan Chrobak